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ColourPop became the most popular beauty brand online

According to SimilarWeb, who compiled a report of the most trafficked beauty websites, there’s one beauty brand to rule them all: ColourPop.

ColourPop was born, raised and made in the City of Angels. Founded in 2014 by Seed Beauty, the budget beauty brand pride themselves on being wallet-friendly and bunny approved.

Check out the top 10 most-searched brands below:, 2.09 million site visits, 2.06 million, 1.82 million, 1.23 million., 1.16 million, 1.11 million, 1.05 million, 1.01 million, 1 million, 991,000.

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